Integra-IT hits the target at Hedge Funds World Expo 公共關係主任
11 September 2008, Hong Kong

To further expand its brand name within the SME community, Integra-IT exhibited at the annual Hedge Funds World conference held in Hong Kong over three days. The conference attracted fund managers, leading and senior investment bankers, and associated financial firms from all over the world. With more than 250, delegates in attendance, the conference provided Integra-IT the perfect opportunity to meet face-to-face with senior decision makers.

To brighten up the event and to give delegates a chance to switch off from the rigors of market conditions, Integra-IT sponsored a state of the art golf simulator outside the main conference halls which allowed everyone attending, the opportunity to let off steam by way of hitting real golf balls on an actual simulated course. Day one, was "Nearest the Pin" for those who fancied their chances on a Par 3, 152 yard hole, set on the very scenic Banff Springs Golf Course in Alberta, Canada. Throughout the day, attendees stepped up for a hit which intensified the competition between colleagues and competitors. The eventual winner was H.W.R baron van Tuyll van Serooskkerken, an Independent Consult from Switzerland who hit his tee shot just 2 feet from the pin whilst claiming "I only play golf for one week every year". Our congratulations go to HW, as he likes to be known, who wins a HK$2000 golf gift voucher.

On day two we set the simulator up for those who think they can hit the ball hard. Much to our surprise, those stepping forward including some lady contestants didn't let us down. This time, a par 4, 390 yard hole, set on the challenging Robert Trent Jones Judge course in Prattville, Alabama was in play. The winner of this competition was Anuj Didwania of Redart Capital Pvt Ltd, based in Jakarta, Indonesia, with a massive drive of 319 yards. Again our congratulations go to Anuj, who wins a HK$2000 golf gift voucher.

Delegates attending our stand were also provided with a detailed information pack about our TSS and Consultancy services, which were gratefully received. The event which is held alternately in Singapore and Hong Kong was a great success.

"Being a relatively new company, we have been looking at ways to expand our brand name and generally tell the financial marketplace about our unique service offerings that would provide maximum exposure. This event coupled with the golf simulator has allowed us to reach out to senior company decision makers who we would not normally get an audience with whilst also providing a little fun", said Leon Carrington, Managing Director.  

Hedge Fund World 2008   Hedge Fund World

 

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